SEM

Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.^[1]. The New York Times defines SEM as 'the practice of buying paid search listings

SEO

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.

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Admission Requirements

The following requirements must be submitted at the Registrar's Office before a student is admitted to any CHED or TESDA academic program at STI. Freshmen Form 138 (Original Copy of un-cancelled 4th year high school report card) Copy of high school diploma Certificate of Good Moral Character issued by H.S. Guidance Counselor / Principal Certified true copy of Birth Certificate Two 2"x2" colored photographs

STI Grade School and High School

School	Address	Contact Details
Las Piñas	Abel Nosce cor. Abrille St., BF Resort Village, Las Piñas City	Tel. No. 871-2686 / 873-8188 TeleFax: 873-3471 Email: acadlaspinasqs@sti-edu.net

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STI High Schools (combined with College)

School	Address	Contact Details
Cagayan de Oro	Eagle St. , San Isidro Village, Kauswagan, Cagayan de Oro City 9000	Tel. No. (088) 858-3633 Email: acadcdohs@sti-edu.net
Quezon Avenue	1050 CDC Bldg., Quezon Avenue, Quezon City	Tel. No.: (02) 373-3360 (02) 376-5690 Telefax: (02) 373-3350 Email: acadqahs@sti-edu.net
Rosario	STI Bldg., Gen. Trias Drive, Tejero, Rosario Cavite	Tel. No. (046) 971-1672 / 438-3972 Fax: (046) 971-1673 Email: acadrosariohs@sti-edu.net

Healthcare

Be a competitive nurse or healthcare professional through STI’s multidisciplinary approach to health science education. The programs integrate learning from the Humanities, Natural Sciences, Behavioral Sciences, Health Science Theories and the use of computer technologies in healthcare. You will learn how to successfully plan, implement and evaluate relevant healthcare programs for different people and environments, and earn valuable experience from reputable base hospitals that are in partnership with STI.

Programs

Bachelor of Science in Nursing (BSN)

Practical Nursing Program (PNP)

Caregiver Program

Certification Programs

We have 4 certification programs for customers who have each skills and knowledge.

Microsoft Certified Associate Program

Microsoft Sales Specialist

Microsoft Official Trainer

Microsoft Office Specialist

Microsoft Office Compatibility Pack for Word, Excel, and PowerPoint 2007 File Formats

Corporate Head Quarters Location:

15010 NE 36th Street
Microsoft Campus
Building 92
Redmond, WA 98052